MEP of the week

Lobby organisation

World Federation of Advertisers

Business / industry · Cross-sector / other · HQ: Belgium · Transparency Register entry

As of 10 September 2026, World Federation of Advertisers appears in 19 declared MEP meetings (17 different MEPs), most often with European People's Party.

19
declared meetings
with current MEPs
17
MEPs met
€500,000/yr
declared lobbying spend
self-reported to the register
2.2
lobbyists
full time equivalent

In their own words

“WFA, the World Federation of Advertisers, is the only global network for senior marketers. Our goal is to make marketing better by championing more effective and sustainable marketing communications. We are a global association that represents over 150 of the world’s biggest brands and more than 60 national advertiser associations worldwide. Together, they create a peer-to-peer network of the world's…”

Stated goals from the organisation's own Transparency Register filing.

Who they meet, and when

Which groups they meet

Share of this organisation's 19 declared meetings, by the meeting MEP's political group.

European People's Party947%
Socialists & Democrats421%
Greens/EFA316%
European Conservatives & Reformists211%
Renew Europe15%

Meetings by year

Declared meetings per calendar year, 2021–2026. Bar length is relative to its busiest year (6 in 2025).

2021
4
2022
3
2023
0
2024
1
2025
6
2026
5

Group is each MEP's current political group, not necessarily the one they sat with at the time. Shares are rounded to whole percent.

The MEPs they meet most

Alexandra Geese
2 meetings · Greens/EFA
Laura Ballarín Cereza
2 meetings · S&D
Kosma Złotowski
1 meeting · ECR
Tiemo Wölken
1 meeting · S&D
Arba Kokalari
1 meeting · EPP

The 15 most recent declared meetings

DateMEPSubject
9 Sep 2026Lara MagoniIntroductory meeting and AVMSD
8 Jul 2026Aura SallaDigital Omnibus
3 Jun 2026Markéta GregorováGDPR omnibus meeting
21 May 2026Laura Ballarín CerezaDFA
14 Jan 2026Laura Ballarín CerezaOnline advertising
2 Dec 2025Hannes HeideGeneral exchange of views
14 Oct 2025Dóra DávidMinor protection online
23 Sep 2025Kosma ZłotowskiAdvertising to children
21 May 2025Michalis HadjipantelaIntroductory Meeting
3 Mar 2025Sophia KircherGreen-Claims Directive
25 Feb 2025Arba KokalariGreen Claims Directive
16 Oct 2024Danuše Nerudovádiscussion on Green Claims Directive
8 Nov 2022Pablo Arias EcheverríaTransparency and targeting of political advertising
5 May 2022Alexandra GeesePolitical advertising
23 Feb 2022Sandro GoziPolitical advertising

Meeting an MEP is a normal part of democratic life; the record is shown so anyone can see it.