MEP of the week

Lobby organisation

World Federation of Advertisers

Business group · Cross-sector / other · HQ: Belgium · Transparency Register entry

As of 7 November 2026, World Federation of Advertisers appears in 21 declared MEP meetings (19 different MEPs), most often with European People's Party.

21
declared meetings
with current MEPs
19
MEPs met
€500k/yr
declared lobbying spend
self-reported to the register
2.2
lobbyists
full time equivalent

In their own words

“WFA, the World Federation of Advertisers, is the only global network for senior marketers. Our goal is to make marketing better by championing more effective and sustainable marketing communications. We are a global association that represents over 150 of the world’s biggest brands and more than 60 national advertiser associations worldwide.”

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“Together, they create a peer-to-peer network of the world's best marketers, offering a unique source of expertise, inspiration and leadership. We help you by connecting you to their collective wisdom, so you can take leadership positions.”

Stated goals from the organisation's own Transparency Register filing.

Who they meet, and when

Which groups they meet

Share of this organisation's 21 declared meetings, by the meeting MEP's political group.

European People's Party943%
Socialists & Democrats524%
European Conservatives & Reformists419%
Greens/EFA314%

Meetings by year

Declared meetings per calendar year, 2021–2026. Bar length is relative to its busiest year (8 in 2026). Hatched: 2026 is a part-year - the record runs to 6 Nov 2026.

2021
4
2022
2
2023
0
2024
1
2025
6
2026
8

Group is each MEP's current political group, not necessarily the one they sat with at the time. Shares are rounded to whole percent.

The MEPs they meet most

Alexandra Geese
2 meetings · Greens/EFA
Laura Ballarín Cereza
2 meetings · S&D
Kosma Złotowski
1 meeting · ECR
Tiemo Wölken
1 meeting · S&D
Alex Agius Saliba
1 meeting · S&D

The 15 most recent declared meetings

DateMEPSubject
9 Sep 2026Lara MagoniIntroductory meeting and AVMSD
8 Jul 2026Aura SallaDigital Omnibus
29 Jun 2026Sebastian TynkkynenDigital Omnibus
3 Jun 2026Markéta GregorováGDPR omnibus meeting
3 Jun 2026Alex Agius SalibaStakeholders meeting Digital Omnibus opinion
21 May 2026Laura Ballarín CerezaDFA
8 Apr 2026Diego SolierPresentation of Position - Digital Omnibus
14 Jan 2026Laura Ballarín CerezaOnline advertising
2 Dec 2025Hannes HeideGeneral exchange of views
14 Oct 2025Dóra DávidMinor protection online
23 Sep 2025Kosma ZłotowskiAdvertising to children
21 May 2025Michalis HadjipantelaIntroductory Meeting
3 Mar 2025Sophia KircherGreen-Claims Directive
25 Feb 2025Arba KokalariGreen Claims Directive
16 Oct 2024Danuše Nerudovádiscussion on Green Claims Directive

Meeting an MEP is a normal part of democratic life; the record is shown so anyone can see it.